Overview
UM

Create a new conversion

Conversion name
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Value

Enter how much each conversion is worth to your business.

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Count

Choose how you'd like to count your conversions.

Example: if one ad click leads to three purchases, that will count as threeconversions.
Example: if one ad click leads to three purchases, that will count as oneconversion.
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Conversion windows

Choose how long you'd like to track conversions for the following:

Conversion window
From ad clicks on Search or Display Network.
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Category

Choose a category that best fits this conversion action. This will help you evaluate similar conversions in your reports.

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Attribution Model

Select an attribution model for your Search network and Shopping conversions.
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Include in "Conversions"

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New Conversion name
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Value

Enter how much each conversion is worth to your business.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Count

Choose how you'd like to count your conversions.

Example: if one ad click leads to three purchases, that will count as threeconversions.
Example: if one ad click leads to three purchases, that will count as oneconversion.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Conversion windows

Choose how long you'd like to track conversions for the following:

Conversion window
From ad clicks on Search or Display Network.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Category

Choose a category that best fits this conversion action. This will help you evaluate similar conversions in your reports.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Attribution Model

Select an attribution model for your Search network and Shopping conversions.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Include in "Conversions"

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Next